20 Oct Luis Lacalle Pou Received the “Tax Personality of the Year” Award

The 1841 Foundation officially presented its new and innovative initiative: the “Tax Personality of the Year” Award, created to highlight leaders who, through their management or influence, contribute significantly to the promotion of individual freedom, privacy, private property, and competition among jurisdictions.

In this first edition, the recognition was awarded to the former President of the Oriental Republic of Uruguay, Luis Lacalle Pou, for his contribution to consolidating a competitive tax environment aligned with the values that inspire this distinction.

Why Lacalle Pou Was Chosen as Tax Personality of the Year

Among the reasons that justified granting this award, one of the most notable was the way former President Lacalle Pou managed the Covid-19 pandemic and the changes his administration introduced to Uruguay’s existing “tax holiday” regime. These reforms undoubtedly positioned the country as a more competitive tax option than others (including Portugal, Spain, and Italy) without generating international sanctions.

These measures led many entrepreneurs and professionals to relocate to Uruguay. They not only invested, hired workers, acquired goods and services, and paid taxes in the country, but, several years later, many of them continue to do so.

With this recognition, former President Lacalle Pou also joins The 1841 Foundation as an Honorary Member, alongside other distinguished figures who have contributed to strengthening economic freedom and respect for private property at a global level.

An Award Symbolizing Freedom, Responsibility, and Value Creation

The award is represented by an original artwork by Argentine artist Daniel Genovesi, created especially for this initiative: an emblematic piece that reflects the union between freedom, responsibility, and value creation—three core principles of the foundation.

Daniel Genovesi is an Argentine visual artist recognized for his conceptual approach and mastery of mixed techniques combining painting, sculpture, and collage. His work, characterized by profound symbolism and a constant search for balance between form and meaning, has been exhibited in galleries and international fairs throughout Latin America, Europe, and the United States.

If you would like to read more about the “Tax Personality of the Year” Award and access additional information about this initiative, you can do so here.